Bubbleology, the best-selling brand of bubble tea in London, launched a new store in BOXPARK on Al Wasl Road. The quirky tea bar, which launched in the UAE less than a year ago with an outlet in Gloria Hotel, now has two existing venues in Dubai, with the BOXPARK outlet being the flagship store opening. Bubbleology is the perfect venue for those looking to spend a leisurely day with their friends, with an assortment of more than 20 different teas to choose from.

Bubble tea is a traditional Taiwanese beverage containing tapioca-based pearls in it. In recent years, this Asian drink has taken the West by storm, making fans out of millions of customers looking for that delicious alternative to iced coffee beverages.

Bubbleology’s best-selling drinks are Passion-Fruit, Strawberries & Cream and Banoffee Pie. With a base of green, white or black tea, all of which are teeming with antioxidants, Bubbleology fruit teas are infused with fruit flavourings, as are Bubbleology milk teas. Bubbleology uses freshly brewed tea with each drink hand-crafted to order by the in-house Bubbleologists.

Commenting on the new store launch, founder Assad Khan said: “If you’ve never tried Bubbleology before, then you are missing out on an incredible experience! Bubbleology has created a tea drinking phenomenon worldwide. The reception at every new store that we have opened has been incredible. The BOXPARK outlet is a fantastic addition to our global network, and we can’t wait to spread the Bubbleology craze further in the UAE with our new flagship venue.”

Bubbleology is Europe’s largest and most successful bubble tea operation. The first store opened in April 2011 in the heart of Soho, London to resounding success, and has since expanded across London (including units in Topshop’s flagship Oxford Circus store, Harvey Nichols Knightsbridge, Westfield Stratford, Notting Hill and South Kensington) in addition to opening in Switzerland, Czech Republic, Slovak Republic, Poland and Russia.